The Master of Business School Admissions 

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What motivates a student to apply to one program over dozens of similar options? In this class, you’ll learn how to market your program and increase application volume at your school using proven strategies developed by higher education marketing experts.

Think Like a Marketer

Boost Your Applicant Volume

Learn recruiting and admissions best practices in this four-week online course 

The Classes

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A dated admissions process is only creating more work for you and reducing the quality of your classes. We’ll give you tactical tips to rejuvenate and refine admissions at your school, including fresh ideas on how to identify the best students in your applicant pool and tactics to eliminate admissions bias and application fraud.

Redesign the Admissions Process

Identify Your Top Applicants

Defining “leadership criteria” is one thing, but can you actually identify which students will be tomorrow’s leaders? This class will teach you how to effectively evaluate applicants who will succeed in your program and the workforce. We’ll walk through building an interview process that actually works, as well as practical ways to assess future employability.

Assess Students Better

Effectively Evaluate Potential

All of your efforts marketing, identifying, and reviewing students are lost if you can’t seal the deal. In this lesson, we’ll show you how the best schools are effectively implementing post-offer strategies to transition their top applicants into their best students and improve their yield. 

Cultivate the Best Cohort

Improve Applicant Yield

Boost your applicant volume using proven strategies developed by higher ed marketing experts.

Identify your top applicants with new ways to refine an outdated admissions process. 

Evaluate and select students who will succeed in your program and in the workforce.

Improve your applicant yield with techniques mastered by the best schools in the world.

A free, self-paced course designed specifically for admissions teams at graduate business schools. 

You’ll receive lessons directly to your inbox, enabling you to learn at your own pace. Read what you want, when you want.  Start the course now.

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